Service
GEO is the off-site and on-site work that shapes what large language models repeat about your brand across the open web.
Fifteen prompts, four engines, five business days.
Start with a visibility checkDiagnosis
Models repeat what they find in reviews, directories, and forum threads — not what your homepage says. A competitor with thinner product depth shows up because they earned mentions on sites assistants already trust.
Approach
We separate what must live on your domain from what must be earned off-site, then align both to the same narrative. You get source-of-truth pages, disclosed mention programs, and a weekly read of how each engine summarizes your brand.
Process
Days 1–5
Baseline
Approve prompts, engines, and competitors. Record today’s answers — labelled baseline, not a forecast.
Week 2+
Ship
Publish answer blocks, schema, internal links, and disclosed mentions. Strategists approve customer-facing copy.
Weekly
Report
Ship log plus named / cited / absent on the agreed set. Next sprint targets the largest gap.
Deliverables
Consistent brand narrative in third-party sources models read
Content formats tuned for synthesis (lists, tables, definitions)
A dated snapshot of how engines describe your brand, with incorrect claims flagged for correction in the sources they use
Included work
Source-of-truth pages models can reconcile against
Included work
Publisher and community mention programs (disclosed participation)
Included work
Monitoring for incorrect AI summaries about your brand
Sample artefact
A strategist-readable table tied to your prompt list. We do not paste invented win rates into this layout.
Sample weekly excerpt · layout only
Generative Engine Optimization (GEO)
| Prompt | Status | Engines |
|---|---|---|
| Best vendor for [job]? | Cited | |
| Who is trusted in [category]? | Named | Sample row |
Figures appear only when measured for your account. This is not a client export.
Measurement
Prompt status
Named, cited, or absent on each agreed buyer question.
What shipped
Pages, schema, links, and disclosed mentions that week.
Sources cited
Which URLs or domains the assistant attributed when it answered.
Next sprint
The smallest change queued to address the largest gap.
Engine angle
GEO work shows up when Gemini and Copilot stitch directory copy with your homepage. We prioritise off-site surfaces assistants already quote before we add volume on-site.
Strong fit
Usually not a fit
FAQ
Start with a complimentary AI Visibility Check, or commission a $997 audit if you already know this is a priority.